The link, or the ability to create a web of relationships between content, facts, and ideas, has fundamentally changed journalism. What follows is a recommended set of reading, I stand on the shoulders of giants, for those in Suzi Steffen’s Reporting 1 class I had the fortune to talk with this afternoon. I’ll try to add perspective when I can, but I’ve got to rush off shortly.
Jay Rosen, who you should follow on Twitter if you don’t already, lays an excellent foundation:
Ryan Sholin breaks down the argument for linking into five parts. Basically, journalists should be responsible citizens of the web. They have responsibility to their readers to provide as much information as they can bring together, responsibility to build bridges between the different parts of their online community, and responsibility to point readers in the direction of the right information when the journalists don’t immediately have the answer.
One point I touched on and want to reiterate is linking is a process of showing your work. This is fundamentally a Good Thing. Both Sean Sullivan and Paul Balcerak agree. In the age of newspapers, buggies, and clapboard houses, the reader was forced to make the assumption that the publication fact-checked and caught all of their errors. Hyperlinking text inherently means that the reader can then go and check out what you’re linking to. If you’re writing a piece with facts you want to substantiate, you can link to the source of every one of those facts. In fact, I agree that it’s “suspect for journos not to link whenever possible.” Making the reporting process transparent builds trust between the publication and the reader, and trust builds brand.