Short list of questions publishers want answered that I believe could be answered with the right data: Who are my best writers? What topics are my audience most engaged in? Which types of pieces do best over time? What type of stories should I have my writers work on? When is the best time to […]
And you know what? I have no idea whether my numbers on those services are good or not. I don’t know what I’m supposed to do about them. In fact, though I love Chartbeat, the information that I get from them that means the most is their push notifications on my phone which tell me when my site is over its maximum monthly number of visitors. That is meaningful.
Insights like exceeding my usual level of visitors, or achieving some threshold I’d never crossed before, or doing some task particularly efficiently would be meaningful markers that I could respond to intelligently.
Anil Dash — All Dashboards Should be Feeds